Case Studies

We work closely with each of our clients on their unique needs and goals.
Here’s what we’ve done for some very happy people.

The #1 CRE Newsletter in America

Case Study 3

nadapayments:
Advertising and Email marketing

What We Did

Nadapayments, a credit card processing company, hired us to handle their client outreach. We built advertising and email funnels for their client acquisition.

ROI

50% email open rate (cold emails)

Advertising campaign began earning clients in 48 hours

nadapayments

Aleksey Nugid
Founder
Nadapayments

Aleksey Nugid

Case Study 1

CRE Daily: From Zero to Hero

We served as the fractional content strategy and marketing engine behind CRE Daily, a national commercial real estate newsletter and media publication, from ideation and conception through daily issues and AI-powered workflows, resulting in 100,000+ subscribers, millions of visits, and $1 million in annual recurring sponsorship revenue.

ROI

Grew from 0 to 100,000+ subscribers in 3 years

$1M+ in annual recurring revenue from sponsorships

Every time someone asks me for
a content writer, I send them to
Tailored Ink. They know how to
deliver the quality of work we
need and are very capable of
adapting their style for any
publication. Delivery is quick and
they’re fantastic with edits.

Meredith Wood
VP of Content
Fundera

Case Study 1

Fundera:
Google Ranking

What We Did

Fundera, a small business loan aggregator, hired us to build a content hub (read: collection of blog posts). Using targeted keywords attained by smart SEO research, we built out hundreds of blog posts and helped Fundera climb the ranks on Google.

ROI

Ranks on page 1 or position 1 on Google for numerous attractive keywords.

Business skyrocketed thanks to organic growth.

Every time someone asks me for
a content writer, I send them to
Tailored Ink. They know how to
deliver the quality of work we
need and are very capable of
adapting their style for any
publication. Delivery is quick and
they’re fantastic with edits.

Meredith Wood
VP of Content
Fundera

Case Study 2

Fundera: SEO Strategy and Execution

Fundera, an SMB lending platform and finance publication, hired us to expand its top-of-funnel. We built an SEO-driven financial education content hub — hundreds of pillar pages and blog posts that target the questions small business owners ask before they ever search for “small business loan.” Smart keyword research, internal linking architecture, the works.

ROI

Ranked in position #1-3 of search results for thousands of high-intent commercial keywords

Fundera was bought by NerdWallet for $29.2M plus a $66M earn-out

Case Study 3

Figure: Brand & Messaging Strategy

The blockchain lending platform founded by SoFi co-founder Mike Cagney brought us on to shape its early brand and messaging strategy. We built multichannel marketing experiences and investor-facing collateral that turned dense, technical fintech into clear GTM positioning.

ROI

Delivered GTM brand messaging system spanning web and offline marketing

Figure went on to IPO at a $7.6B+ valuation in 2025

What never ceases to amaze me is how good of a partner Tailored Ink is. They became an integral part of the team…not simply a vendor or copywriter, but the trusted content partner, strategist, and sounding board your company may desperately need.

Paula Jackler
Head of Product
Figure Technologies

Paula Jackler

Case Study 2

Gympass: Corporate Partnerships

What We Did

Gympass, a corporate wellness solution, hired us as their U.S. agency of record. We reimagined their messaging in seven different languages, built pitch decks, infographics, and videos, wrote their website, and created dozens of email campaigns for their target audiences.

ROI

Earned meetings with Fortune 500 companies

Fostered new partnerships and
deal flow

Gympass
What never ceases to amaze me is how good of a partner Tailored Ink is. They became an integral part of the team… not simply a vendor or copywriter, but the trusted content partner your company desperately needs.

Paula Jackler
Global Head, PR & Content
Gympass

Paula Jackler

Case Study 4

Boston Scientific: Patient Communication

SpaceOar Hydrogel, an innovative medical device manufacturer, hired us to craft its patient-facing communications for prostate cancer. We rolled out empathetic, educational content programs that earned patient trust and confidence.

ROI

Augmenix (parent company of SpaceOar) was acquired by Boston Scientific for $600M

Boston Scientific

The team at Tailored Ink is fantastic to work with. In the medical device space, it’s hard to find copywriters and content marketers who can take a complex subject and not only find a way to simplify it, but also give it a human voice that resonates with patients and providers.

Paul Devlin
Digital Marketing Manager
Boston Scientific

paul devlin

Case Study 4

Boston Scientific: Patient Communication

What We Did

Boston Scientific, a leader in medical technology, hired us to craft their patient-facing communications.

Approaching the difficult topic of prostate cancer, we established empathetic, informative content that garnered patient trust and confidence.

ROI

While not directly measurable, content was a source of vital information and comfort for existing patients.

Boston Scientific
The team at Tailored Ink are fantastic to work with. In the medical device space, it’s difficult to find copywriters who can take a complex subject and not only find a way to simplify it, but to also give it a human voice.

Paul Devlin
Digital Marketing Manager
Boston Scientific

paul devlin

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