Copywriting

guide to content hubs

The Master Guide to Structuring and Writing SEO Content Hubs

We’re going to attempt to cram everything we know about SEO content hubs into a single post. Aggressive? Sure. But content hubs are the single most effective SEO strategy out there today. That’s why we made this guide. So here goes.  Let’s start with the definition of an “SEO content hub.” Content hubs are information …

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Write copy that people want to read

How to Write Copy People Want to Read

Marketers love to say KISS (Keep it simple, stupid.) This may be good advice, but only to a certain point. While you want to make your copy concise and easy to understand, you don’t want to insult your audience’s intelligence. Here’s what you need to keep in mind when you go to write.