The Master Guide to Becoming a Successful Email Writer
Elevate your skills with our email writer guide: clarity, etiquette, subjects, and persuasive techniques for superior business communication.
Business
3 Things You Need in a SaaS Copywriter
Succeeding in the SaaS industry takes more than just a solid app.
If you really want your brand to thrive, you need a SaaS copywriter that’s worth their salt.
Do You Really Want to be Your Own Boss?
Have you ever wanted to run your own business? If your answer is “yes,” you’re just like the 543,000 Americans who open their own small business every month. Unfortunately, most of them won’t make it. In my latest article for Entrepreneur, I go over six more questions you need to answer “yes” to before quitting …
Finding and Speaking to Your Ideal Customer
Finding your ideal customer is crucial to business success. Once you create that buyer persona, the rest pretty much falls into place. It becomes easier to build a strong brand, target your social media efforts and create other types of targeted content. An easy way to understand the power of a buyer persona is to …
Marketing Resolutions for Your Business (and Yourself)
It was once again mid-December, and I was once again sitting and trying to come up with a list of resolutions. While going through some of the most common resolutions: get healthy, do more for others, etc. it hit me: these are great marketing resolutions, too. Resolutions are a great concept. They give you focus …
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These 6 Fears Will Keep You From Starting Your Own Business
Have you ever entertained the idea of starting your own business? If you’re anything like most American workers, you probably have. But you probably haven’t done anything about it. Find out which fears are holding you back, and how you can overcome them.