The Right Content Marketing Strategy is as Good as Gold

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When the notion of inbound marketing first started to gain popularity back in 2006 it seemed too good to be true.

Now, a decade later, the inbound marketing strategy has completely revolutionized the way business is conducted. In its evolution, it has also become a much more refined science.

Without a doubt, the most valuable way to cash in on the inbound strategy is to invest in content marketing.

Content marketing costs up to 62 percent less than traditional outbound marketing tactics, and generates approximately 3 times more leads per dollar spent.

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