I’m just returning from my vacation and this time—I actually enjoyed it. As a freelancer then a co-founder of a startup, I understand the guilt and anxiety of taking vacations. How could I step away from building up my business and career?
Chances are, you’ve read a blog this week: a how-to-guide on opening tricky jars, a comparative analysis of new smartphone cases, or some article shaming Millennials for their very existence. Blogs are everywhere. In fact, Quora believes there were somewhere around 173 million blogs back in 2011.
But did you know blogs are also one of the most cost-effective marketing techniques for businesses? They consistently drive traffic, build authority, and engage prospects.